To further support institutions and safeguard the reputation of the Eduniversal ecosystem, we asked you to strictly apply the following framework:
Eduniversal License – providing an enhanced suite of services, including updated logos, communication and promotional tools, and full rights to use Eduniversal’s brand assets and platforms (including Edu-Ranking) to highlight your achievements and programs (kindly note ethos is different and less detailed than www.best-masters.com).
These guidelines define how Certified Institutions within the Eduniversal Network should use the brand assets, ensuring consistency, clarity, and maximum visibility.
As a Certified Institution, you hold a prestigious recognition that should be proudly highlighted:
- On your façade and in your main lobby after Eduniversal World Convention 2025
- At the forefront of your website and across digital platforms
- In official documents, reports, and press communications
Belonging to the Certified Network strengthens your school’s credibility, amplifies its international visibility, and positions it as a trusted reference for students, partners, and stakeholders worldwide.
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1. Use of the Eduniversal Logo
- The Eduniversal logo is composed of the palm symbol and the word “eduniversal”.
- The palm represents vitality and victory. It is composed of five leaves, identical in shape but different in size, arranged in a pyramidal symmetry that creates a perfectly balanced symbol. Each leaf has a distinct color, reflecting the diversity and richness of Eduniversal.
- The logo must always be reproduced from the official files provided by Eduniversal.
- Minimum size: 1 cm in height.
- Clear space (zone of protection): no text, image, or graphic element should appear closer than the height of the letter “l” in “eduniversal” around the logo.
- Preferred version: full-color palm on a white background.
- Authorized variations: black & white, grayscale, or white logo on a solid background.
- Prohibited uses: distortion, rotation, color modification, or adding extra words/symbols.
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Color References
Certified institutions must respect Eduniversal’s official color palette across communications:
- Green: R150 V191 B13 | C51 M0 J100 N0 | Pantone DS 294-1C
- Purple: R86 V22 B102 | C78 M100 J24 N0 | Pantone DS 174-1C
- Magenta: R153 V0 B96 | C78 M100 J24 N13 | Pantone DS 32-1C
- Orange: R242 V148 B0 | C42 M100 J27 N8 | Pantone DS 151-1C
- Blue: R0 V110 B174 | C87 M52 J4 N0 | Pantone DS 222-2C
Neutral grays may also be used: R74 V74 B76, R134 V135 B137.
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2. Palmes of Excellence Levels
Certified Institutions are officially recognized with 1 to 5 Palmes of Excellence, reflecting their international academic influence.
Correct denominations are:
- 1 Palme of Excellence – Local Reference
- 2 Palmes of Excellence – Good Business School
- 3 Palmes of Excellence – Excellent Business School
- 4 Palmes of Excellence – Top Business School
- 5 Palmes of Excellence – Universal Business School
- 5 Palmes Emeritus – The highest Eduniversal distinction, reserved for institutions that have held the “5 Palmes of Excellence” recognition for more than a decade.
⚠️ Palmes must always be displayed with their exact denomination. Abbreviations or modifications are not allowed.
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3. Widgets
As a Certified Institution, you are entitled to integrate official Eduniversal widgets into your digital platforms.
A widget is a small application that provides direct access to Eduniversal content and displays key information about your institution.
Widgets are:
- Traffic-generating tools → increase visibility of your programs.
- Mobile-friendly → optimized for desktop and mobile.
- Seamless in design → blending smoothly into your website.
Additional digital assets included in certification:
- Official website widgets (HTML, WordPress).
- Official email signature.
- Visual assets for social media campaigns (banners, images, animated posts).
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4. Certificates of Achievement before official release of the ranking at the annual Eduniversal World Convention (EWC)
If the widget is provided before the annual EWC it is linked to a Certificate of Achievement as official proof of the new Palme of Excellence level.
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a) Digital Certificate
- Delivered via an official link from the widget.
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b) Physical Certificate
- Framed, signed by the Founder & CEO and validated by the International Scientific Committee.
- Recommended display: rector’s/dean’s office, lobby, or meeting rooms.
- Provided at the EWC or after the official release of the annual ranking at the EWC.
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c) Eduniversal Trophy
- A prestigious Palmes of Excellence Trophy, engraved with the institution’s name and Palme recognition, and the proper Palme (s) of Excellence level.
- Symbolizes prestige, influence, and academic achievement.
- Recommended display: boardrooms, ceremonial halls, official events.
- Provided at the EWC or after the official release of the annual ranking at the EWC.
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d) Eduniversal Plaque
- A bronze wall plaque engraved with the Palmes of Excellence emblem.
- Designed for permanent display at the main entrance or lobby of the institution.
- Serves as a visible and enduring symbol of your place within the Eduniversal Ranking of the Best 1000 Business Schools in 153 countries.
- Provided at the EWC or after the official release of the annual ranking at the EWC.
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Rules of Use
- All brand assets (logo, certificates, trophy, plaque, widgets) must be used only in their official format. No reproductions, alterations, or redesigns are permitted.
- Institutions are encouraged to share photos of their recognition items across social media and communication campaigns, provided they remain clearly identified as Eduniversal assets.
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